Meet Michael Iloduba @AuthenticMiche3, the guy who dresses in corporate wears to sell bottle water called CORPORATE WATER.
The idea of wearing suit and tie and hawking drinking water in Balogun market has made him popular, helped him have a regular source of income and has brought him several media attention and opportunities he never imagined would have been possible and has given him life purpose to pursue.
During an interview with Michael, he said:
I hail from Anambra state of Nigeria but was I born and raised in Lagos State, Nigeria. I attended a public secondary School of which I have an SSCE certificate as the highest certificate for now.
When asked of his business idea he said: The whole idea of corporate water was born out of frustration and strandedness.
It all started February 2019 I went in search of a menial job to feed and to assist my parents because I come from a poor family (my dad is a driver and my mom is a petty trader and I have got 3 siblings). I was wearing suit
That very day I left my house by 5:30am with five hundred naira (#500) and that was the only money I had in this world, so I managed N300 from where I live down to CMS. On getting to CMS I started trekking from CMS to silverbird, from silverbird to eko hotel, from eko hotel to lekki toll gate then from tollgate back to CMS by that time it was already 4pm and I was very hungry because I had not taken anything edible that day.
Meanwhile I still had the remaining N200 change on me, so while I was seated at that CMS bus-stop thinking of how to go about my t-fair and feeding because I knew that N200 could not do anything. I was thinking of how to multiply that N200 and I just said to myself that I can just sell pure water and raise some money.
I was putting on complete suits (mind you I have never hawked before then) I just decided to give it a try because I needed to complete my t-fair and I needed to eat something because I was really hungry. So I was lucky to meet one of those people that sell pure water at CMS after persuading him; he gave me 1bag of water for N130 and rented his bucket for N10 to me.
Not minding that I was wearing suits, I just carried the water on my head and started shouting corporate water here!!!!!!!!! And people start buying because I was wearing suits! To cut the long story short I sold more than 50bags of pure water from that 4pm-6pm and calculating my money that day I made about N3500. And since then I have been selling corporate water till date because I now see it as my business.
See Photos below.
